A explains how to style this summer's bag of choice.
Backpacks are cool. Forget your family holiday style picnic-stuffed one, or the enormous version you lugged around for all those years at school, or even the cooler-than-you hipster ones sported by almost everyone within a one-mile radius of Old Street. No, I mean REALLY cool, as in they look good, are flipping practical and can be worn with almost anything by almost anyone. Don't believe me? I'll prove it.
I've been a proponent of the backpack for years now, I love the practicality of them - you can grab them anytime and stuff them within an inch of their lives and they don't complain! They also lend an air of nonchalance to any outfit - throw on a backpack with a pretty dress, or your work outfit, and you're instantly more laid back, and a smidge edgier. Still don't believe me? ...
Eastpak have been making cool backpacks and other super-useful bags and such for a long time. Bag yourself one of these classics, style with a graphic print shirt like this one from Lazy Oaf and these beautiful (hot off the press) pure platinum Nike Huarache's and you've got effortless street cool nailed. I've had my Eastpak for coming up to ten years and it's still going strong. I might throw a party.
For the more girlie among you, be bold and clash your prints with these pretty-as-a-picture Herschel x Liberty canvas backpack and some summertime fun from Mod Dolly. Perfectly pretty and purely practical for a bike ride along the Thames. And in case the summer decides to be British, throw on a cheery yellow raincoat like this one from Seasalt.
The Summer of '76
To stay bang on the 70's trend this spring summer, make sure your backpack is suede, or fringed, or both (thanks, Topshop). And of course, no 70's hippie would be without her denim culottes and headscarf!
Will you be sporting a backpack this summer? Tweet us how you style yours at @RAJEdesign or tag us on Instagram.